Your journey to twinning with your little one starts here!

Shoutout to all the incredible moms out there! From the sleepless nights to the endless sacrifices, you consistently go above and beyond for your children. Your boundless love and nurturing spirit create a safe haven in which your kids can flourish and grow. You juggle countless responsibilities with grace, often multitasking like a pro. You’re the chef, the chauffeur, the nurse, the teacher, and the counselor all rolled into one. Your ability to wear so many hats is awe-inspiring. It’s time to achieve that mommy and baby cute matchy outfits with Alexandria Wears It. We believe that motherhood is a journey best enjoyed in style.

Story behind the success

I grew up with our family business which is a bridal boutique since 1995 here in Cebu. Going with my mom buying all the materials, knowing the cloth for these and that, making friends with the seamstresses who works with us made me interested to continue this business soon. As time goes by, I had Alexandria. We’ve been into twinning outfits and I was fond of making headpieces for her from our excess cloth, made me think, I can make this a business at the same time, living my dream to have my own clothing business since I love selling anything ever since I was in Grade 1 (selling bookmarks to my classmates) and I love dressing up. Named it Alexandria Wears It because I am sure that we have your baby’s comfort and style in mind, even Alexandria is wearing also the products we sell.

Alexandria Wears It started last May 2019 with matchy mommy and baby statement shirt and onesie. Then expanded to Mommy and Baby matchy dresses. Since there are extra cuttings of the cloth from the dresses we made, we turned it into baby headbands and headwraps. Since i love handcrafted stuff, i tried making clips and headbands that can match the dresses. Then as Alexandria grew up, we ventured into daily wear since we love to take pictures of Alexandria’s OOTD. Now we have more than 100 designs of casual outfits and Celebration Dresses and more than 10 original pieces of accessories like headbands, floral crowns, hair clips and slimbands. We really love and look forward to curate something customized and limited yet timeless. Our items have reached across the globe since my friends that migrated to other countries love to bring our items with them.

We are happy to say that our customers way back 2019 are still buying from us and we have seen their little ones grow beautifully and still using our products may it be their monthly milestone photoshoots, birthdays, special events or even daily wear. And they keep coming back to buy for others as gifts too!

Before we had our physical store last January 2023, we tried pop up bazaars like Pop District Bazaar last 2019 and had a pop-up store at Il Corso during Christmas Holidays.

You can also order from our web shop and select a variety of items. We also offer curbside pick-ups and Maxim Deliveries; we can also ship nationwide and internationally.