Celebrity ambassador Daniel Padilla flew to Cebu on Tuesday, November 25, 2025, for a full-day engagement with Don Macchiatos, the phenomenal Cebuano coffee brand. His visit focused on strengthening the partnership, rolling out strategic brand initiatives, and supporting communities affected by recent calamities, including the magnitude 6.9 earthquake in Bogo and the devastation brought by Typhoon Tino.
Padilla began his day with a visit to one of the Don Macchiatos stores in Cebu, where he met with the staff, and excited supporters. The stop underscored the actor’s commitment to connecting with the people behind the brand’s rapid nationwide growth.
Around midday, Padilla joined the Don Macchiatos CEO Nicki San Juan, President Marc Anthony Abangan, and COO Ariel Alegado for the official launch of the 2025 holiday campaign, “Your Holiday Wish, Granted.”
The campaign aims to grant meaningful wishes to individuals, families, and communities this Christmas season, with its first phase fully dedicated to victims of Typhoon Tino.
The kickoff event highlighted Don Macchiatos’ goal of creating genuine impact, one that goes beyond coffee and extends to community care and recovery.
By the afternoon, Padilla and the Don Macchiatos executive team shifted focus toward preparations for his upcoming press conference at Nustar. The media event, still scheduled to take place later in the day, will outline the next phase of Padilla’s partnership with the brand.
Padilla is expected to share insights into his deeper involvement in Don Macchiatos’ brand direction and his continued support for local businesses.
Daniel Padilla On Don Macchiatos Success And What Is Next
During the Don Macchiatos press conference at NUSTAR today, November 25, 2025, brand ambassador Daniel Padilla reflected on his contract...
