UNIQLO continues its commitment to making LifeWear more accessible and relevant to Filipinos with the expansion of UNIQLO SM City Cebu, one of the brand’s long-standing stores in the Visayas region.
Reopening on November 12, 2026, UNIQLO SM City Cebu will welcome customers back with an expanded two-level store and enhanced services that bring even more ways to experience and personalize LifeWear.
Among the key highlights are its RE.UNIQLO Studio and UTme! custom T-shirt printing, making UNIQLO SM City Cebu the first store outside Metro Manila to offer both services in one store. Through RE.UNIQLO Studio, customers can repair and remake their UNIQLO pieces with embroidery, giving well-loved LifeWear a personalized touch while helping extend its use for longer. Together with UTme!, these services offer customers more ways to customize and make LifeWear truly their own.
The transformation into a two-level, large-format store allows for a more spacious shopping environment, expanded product offerings, and easier access to the latest LifeWear collections for men, women, kids, and babies.
Supporting brighter futures through education in Cebu
Beyond the store, UNIQLO will also extend its Supporting Brighter Futures Through Education initiative to Cebu in partnership with ABS-CBN Foundation. The initiative will support San Miguel Elementary School in Cordova, Cebu by repairing classrooms
and providing schools supplies, tables, chairs and other learning needs that can help create a better environment for students and teachers.
Through proceeds from every purchase of participating AIRism Innerwear items, customers can also take part in supporting the initiative and helping address practical needs within the school community.
This initiative forms part of UNIQLO’s continued commemoration of the 70th anniversary of Philippines-Japan friendship, celebrating the enduring ties between the two countries through Japanese innovation, local relevance, and initiatives that contribute to a brighter future.
Continue shopping at other Cebu stores
While UNIQLO SM City Cebu is temporarily closed, customers may continue shopping for their favorite LifeWear essentials at nearby Cebu locations, including UNIQLO SM Seaside City Cebu, UNIQLO SM J Mall, UNIQLO Ayala Center Cebu, and UNIQLO Ayala Malls Central Bloc.
Customers may also enjoy UTMe! custom t-shirt printing and RE.UNIQLO Embroidery services at UNIQLO Ayala Center Cebu.
For updates on store services, new product arrivals, and the reopening of UNIQLO SM City Cebu, visit the UNIQLO App and website, or follow @uniqlophofficial on Facebook and Instagram.
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