A weeklong trade fair at the Cebu Provincial Capitol turned into a record-selling event, generating P9.8 million in sales from locally produced agricultural and fishery products.
The “Tabo sa Kapitolyo: Agri-Fisheries Trade Fair 2026” ran from Aug. 3 to 9 as part of Cebu’s 457th founding anniversary celebration, bringing together farmers, fisherfolk, food producers and buyers from across the province.
Cebu Provincial Agriculturist Dr. Roldan Saragena said the sales figure marked a milestone for the annual event.
“Sukad ko nahimong provincial agriculturist since 2011, karon pako kasuway ingon ana kadako’g halin ang tabo,” Saragena said. (Since I became provincial agriculturist in 2011, this is the first time I have experienced Tabo having sales this high.)
The trade fair featured 68 exhibitors, including 52 local government units (LGUs) and 16 private enterprises, giving consumers access to products from different parts of Cebu in one venue.
The event was held at Parking Lot 1 beside the Heritage Park within the Capitol compound. Saragena said the new location helped draw more visitors because of the larger and more accessible space.
“Daghang nibisita kay mas hamugaway man ang ilang pagtuyok-tuyok,” he said. (Many people visited because it was more convenient for them to move around.)
Saragena also attributed the strong turnout to the quality, freshness and affordability of the products sold during the fair.
“Dili nato kalimtan, quality pod ang atong mga produkto, presko, unya barato,” he said. (Let us not forget that our products are also of good quality, fresh and affordable.)
Products sold at the fair included cassava-based goods from Camotes, humba from Ronda, Bisayang Manok, lechon, dried fish from Bantayan, Torta from Argao and Tuba ice cream from Borbon.
Fresh crops, fruits and vegetables from various municipalities were also among the products offered during the seven-day event.
The 52 LGU exhibitors generated slightly more than P7 million of the total sales, while the 16 private exhibitors contributed P2.8 million.
Liloan posted the highest sales among participating LGUs at P442,569, followed by Tudela with P327,141 and Argao with P281,045.
Santa Fe ranked fourth with P263,380, while Cordova placed fifth with P260,175.
Thirty LGUs recorded six-digit sales during the trade fair.
The strong performance prompted Governor Pamela Baricuatro to challenge the Provincial Agriculture Office to expand the activity, with a larger trade fair being eyed for the Pasko sa Kapitolyo celebration in December.
Comments