The Don Macchiatos branch in Pagadian City has gone viral on social media following the massive success of its recent promotional video, which has captured the attention of millions of viewers online.
In recognition of the creativity behind the video, the branch announced that videographer Harvey Lee Angelada has been awarded lifetime free coffee as a token of appreciation for his outstanding work.
According to the branch, the promotional video quickly gained traction across social media platforms, reaching 20.7 million views in just six days and generating more than 380,000 reactions from netizens.
The viral content showcased the brand in a creative and engaging way, helping expand the reach of Don Macchiatos to a wider audience. Many online users praised the video for its storytelling and relatability, turning it into one of the most talked-about local marketing successes on social media.
Through his creativity and storytelling, Angelada played a key role in bringing the promotion to life and helping the video resonate with viewers.
The recognition highlights how powerful digital content and creative storytelling can be in promoting local businesses and connecting with audiences online.
Screenshot from Don Macchiatos Pagadian City.
